(Eagle News) – The Vietnam National Administration of Tourism, in cooperation with the Embassy of Vietnam, has launched a campaign to further promote Vietnam as a tourist destination for Filipinos. Dubbed “Soulful Vietnam,” the campaign hopes to make Filipinos more aware of tourist spots in this Southeast Asian country which has seen increasing tourist arrivals in the past 10 years. “Last year, we had 150,000 Filipinos going to Vietnam. The Philippines is a very […]
Tag: tourism campaign
DOT cuts ties with advertising agency over tourism ad controversy
(Eagle News) — The Department of Tourism on Thursday cut ties with the advertising agency behind the country’s current tourism campaign, adding that it expected a public apology from the company. “In the midst of this controversy, the DOT expects a public apology from McCann (Worldgroup Philippines) over the negative feedback that the department has been receiving owing to the glaring similarities between McCann’s ‘Sights’ ad and South Africa’s ad released in 2014,” the DOT said in […]
DOT denies short film promoting country as retirement haven was plagiarized
Stands by ad agency behind movie and country’s present tourism campaign https://www.youtube.com/watch?v=k6w7fwDrIzo Video from the Department of Tourism’s YouTube channel (Tourism Philippines) (Eagle News) — The Department of Tourism on Tuesday stood by the advertising agency behind the country’s present tourism campaign, denying allegations one of the movies it released in line with that campaign had been plagiarized. “We stand by McCann (Worldgroup) Philippines,” Tourism Assistant Secretary Ricky Alegre said in a press conference, amid allegations the film […]





