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by John BIERS Agence France-Presse NEW YORK, United States (AFP) — Why did you splurge on that new pair of shoes? Or that pricey smartphone? More and more advertisers are trying to tap into the unconscious to divine the invisible forces that drive those spending decisions. Using gadgets to track eye movements, computer maps of faces to capture a momentary grin (approval) or squinting (anger), and sensors to measure perspiration or monitor brain activity, companies […]
TOKYO, Japan (AFP) — A Japanese company will start paying part of its employees’ salaries in Bitcoin, as it aims to get better understanding of the virtual currency, a spokeswoman said on Friday. GMO Internet, which operates a range of web-related businesses including finance, online advertising and internet infrastructure, will start paying up to 100,000 yen ($890) monthly by Bitcoin to its employees in Japan from February next year. “Employees can receive salaries by Bitcoin […]
SAN FRANCISCO, United States (AFP) — Tumblr founder and chief David Karp on Monday announced he is leaving the nearly 11-year-old blogging platform — with his departure coming in the wake of Verizon buying parent-company Yahoo. Karp said that he will leave by the end of this year and chief operating officer Jeff D’Onofrio will take his place at the helm of Tumblr. “I beg you to understand that my decision comes after months of […]
SHANGHAI, China (AFP) — Skype has apparently joined the lengthening list of internet communication tools on China’s blacklist, with Apple saying Wednesday it was ordered to clear its download store of apps that violate national laws. Skype is no longer available for download on the China Apple Store or Android sites, with Chinese web-users saying it had been gone for weeks. “We have been notified by the Ministry of Public Security that a number of […]
SAN FRANCISCO, United States (AFP) — The global smartphone market has momentum going into the year-end holiday shopping season, according to preliminary figures released Thursday by International Data Corporation (IDC). An estimated 373.1 million smartphones were shipped worldwide during the third quarter of this year in a 2.7 percent rise from the same period in 2016, IDC said in a statement. While IDC analysts considered the growth low, they saw it as a sign “the industry still has […]
SAN FRANCISCO, United States (AFP) — Twitter on Tuesday announced steps to make it easier to see who is behind political ads and who they are targeting as social media giants try to thwart skullduggery. The moves include launching an online center with details about advertisers and their messages, according to general manager of revenue and product engineering Bruce Falck. Twitter also plans to adopt stricter ad policies and improve controls, amid heightened scrutiny […]
WASHINGTON, United States (AFP) — The United States may soon expand its ban on air passengers carrying computers on board on US-bound flights, Homeland Security Secretary John Kelly said Wednesday. The threat of a terror group trying to blow up an aircraft mid-flight is constant, he told a Senate hearing on border security, suggesting that the current ban might not have gone far enough. “It’s real, I think it’s getting realer,” he said of the […]
